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More Than Just Words: The Power of a Purpose-Driven Mission 

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A mission statement is more than just words on a website or a blurb in an ad. It's the very core of your business. It's the thing that defines the very purpose of your business and builds the company culture. To put it plainly, it's the thing that keeps the business running. And while there may be some similarities between a mission, vision and value statements, they are actually different things and serve different purposes.

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10 Reasons Why a Facebook Page is Not a Substitute for a Website

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When it comes to promoting and representing your small business online, it's important to have a strong, professional presence. Many businesses today turn to social media platforms, like Facebook, to create that presence. However, using a Facebook page as your primary or only online presence can be a huge mistake.

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Why DIY Site Builders are Bad for Small Businesses

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Do you need to build a website for your small business and are considering building one yourself? Unfortunately, a lot of people think it's something that they can build on their own. And while templates exist, business owners might not have the technical knowledge or time to truly customize a template in order to make their business stand out online. 

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7 Signs You Need a New Website for Your Business

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Web design might sometimes seem like an unnecessary expense for some small business owners. In fact, it's quite the opposite. User habits and Google search algorithms change regularly. You're missing out on valuable traffic (and potential customers)  if you're not consistently modernizing your website.

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8 Things Every Small Business Website Needs

Things every small business website needs
If you run a small business, no matter what it is you do, or where you’re located, you need a website. Websites are crucial for online visibility, branding, and driving sales, but only if it's well-designed. Believe it or not, a bad website can actually hurt your business.

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7 Reasons Why Small Business Websites Are Vital

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A website is a vital component to a small businesses’ success. However not an website will do. About one in five small business websites struggle to generate traffic to their website. Meanwhile, 57% of users won't recommend a company with a poor mobile web design. If your website doesn't offer a positive experience, you could lose potential customers.

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Website Traffic Stats Explained

Website traffic stats
There are over 5.07 billion daily Internet users in the world, so there's a large base of potential customers you can reach with your website. But before you can tap into that potential, you need to know whether your website is capable of attracting those visitors. Your website traffic stats are a good place to start.

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